Free for 30 days. No card.See if it fits your practice.
Try every paid feature of Grove for 30 days. Pick a plan from inside the app when you're ready, or don't, and keep coaching yourself free, forever.

I priced Grove at what one good client session would cover. $29 is roughly what most working coaches charge for fifteen minutes, and Grove is meant to give you back hours.
No lock-in, no setup fees, no surprise charges. Pay monthly or yearly, stop whenever you like, and the price stays the price. If something here doesn't make sense for your practice, please tell me. I'd rather hear it than guess.
The five tools and one spreadsheet most independent coaches already pay for.
We don't claim Grove fully replaces every tool above. We do claim that for most independent coaches, it consolidates enough of them that the math is honest at $29. That includes booking and payments: your clients pay through your own Stripe account, Grove adds no platform fee, and your subscription is the whole cost. Already have a scheduling tool you like? Keep it: the coach FAQ explains how it fits.
The bigger savings is time. The check-in, message, prep, and notes loop becomes one loop instead of four.
And the client app is included in every plan, free for your clients. That gives you a new line in your own sales conversations: “My coaching package includes daily support through a private app.”
Plans sized to your practice.
You pay for the size of your practice, not for each client. Every client you keep a record of in Grove is free, always. Plans differ only by how much of your practice you run inside Grove.
- Clients
- Up to 3 in total, of any kind
- AI notes and session prep
- A few sessions a month
- Resource library
- Links only
- Clients you keep records for
- Unlimited
- Clients who use the Grove app
- Up to 100
- AI notes and session prep
- Enough for a full practice
- Group coaching
- Included
- Your own branding on what clients see
- Included
- Coaching hours and credential log
- Included
- Resource library
- 10 GB
- Each coach
- Everything in Solo
- Clients you keep records for
- Unlimited
- App clients, AI, and storage
- Shared across the team
- 1Clients you keep records for are unlimited and free.
Plans are sized by your practice, not by how many clients you have.
- 2The price you start at is your price.
If our prices change later, that applies to new coaches, not to you.
- 3No surprises.
Nothing is charged unless you buy it. No automatic upgrades, and your data is never locked.
- 4Adding a coach adds a seat.
That is the only thing that moves you to Team.
Ready for Solo?
Solo starts free for 30 days. Coaching yourself is free, forever.
More than 100 clients in the app, or a second coach? Email us and we'll talk through Team.
I'm loving the Grove checkins and Sage reflections back.

Two other doors into Grove.
Beth's essay on the workflow gap she hit coaching her first client. The most-shared link on the site.
Read the founder essay →Start free on yourself, no clients or credit card needed, and book a setup call with Beth when you're ready to bring clients in.
Try Grove →Change plans or cancel any time. Email us if you need anything.
