Marketing site relaunch
The original coming-soon shell is gone. The new site is live in production, built in Astro on the application's own design tokens, with real product screenshots, links through to the existing FAQs, and a Tally-powered Early Access form so coaches can apply directly.
This is a meaningful step forward on the growth side because the site now reflects the actual product instead of an early placeholder. It gives us a more credible top-of-funnel experience, clearer storytelling for coaches, and a production-ready path for capturing interest from prospective Early Access users.
The main thing to watch now is what we learn from applications and traffic once people start moving through the new flow. Next up is using that signal to refine messaging, understand where interest is strongest, and tighten the handoff from website visit to Early Access intake.